Oh hi Friday! There you are innocently going about your day? Stop for six minutes (and 47 seconds) and give the following your full attention.
For all the hard-hitting, expensive, flashy, heart-wrenching, serious, funny, clever, boring, stupid, wonderful ad campaigns I have seen about living with a medical condition, I have never seen anything like the below. It is bloody wonderful. Mostly because it’s devastatingly simple.
Sean got in touch on Twitter to show me this brilliant motion video he made, talking about his type 1 diagnosis and adjusting to life sans pancreas thereafter. His aim – like a lot of us putting our experiences out there – is to educate, but also to help those a little fearful about living with something not particularly fun. He takes us on a journey through diagnosis, struggle and acceptance in simple terms, without being overly dramatic or profound like
some of us I have a tendency to do. The clever use of archive footage is actually my fave thing ever ever. Shoutout to Captian Novolin! I miss that game.
I couldn’t not post it here and share it with you. You need to also take a look at Sean’s showreel. The man is quite evidently a motion design and illustrative genius. I’ve been mesmerised by his stuff for a lot longer than my working day actually permits*.